Building Moldova's Open-Source
Visual Identity Registry
IdentitateMD is an open-source registry of SVG logos, official color palettes, and brand guidelines for public institutions in the Republic of Moldova — a single source of truth for designers, developers, and civic technologists.
We designed and built the full product: the catalog website at identitate.md, the @identitate-md/logos NPM package, and the @identitate-md/mcp server — enabling AI coding assistants like Claude Code and Cursor to fetch institution logos and brand data directly from the editor.
Problem
Moldova's public institutions publish their logos inconsistently — scattered across different websites, in varying formats, resolutions, and often without color specifications or brand guidelines. Designers and civic developers waste hours hunting for a usable government logo, only to find a blurry PNG buried in a PDF footer.
There was no central, reliable, open source for high-quality visual identities of Moldovan public institutions.
Approach
Open-source,
NPM Package,
MCP Server,
Astro Website,
CDN Distribution
We designed the project around three delivery layers: a human-readable catalog website, a developer-friendly NPM package, and an AI-native MCP server. All assets live in a single repository and are distributed via jsDelivr and unpkg CDNs — free, versioned, and always up to date.
What we built
- Catalog Website (identitate.md): A fast, searchable Astro site listing all 34+ institutions with logo previews, color swatches, and direct CDN links for every variant (horizontal, vertical, color, mono, dark).
- Institution Detail Pages: Each institution gets a dedicated page with all logo variants, the official color palette, typography specs, and one-click copy for CDN URLs or hex codes.
- @identitate-md/logos NPM Package: Versioned SVG assets with a structured JSON index. Developers import logos directly into their projects without hunting for files, with full TypeScript support.
# Install
npm install @identitate-md/logos
# Or use via CDN
<img src="https://cdn.jsdelivr.net/npm/@identitate-md/logos@latest/logos/md-guvern/horizontal/color.svg" />
- @identitate-md/mcp — AI-native MCP Server: An MCP (Model Context Protocol) server that lets Claude Code, Cursor, and other AI assistants search institutions, fetch logo URLs, and retrieve brand colors directly from the editor — no browser needed.
search_institutionsSearch by name, keyword, or categoryget_institutionFull brand data for an institutionget_logoLogo URL + optional inline SVG by layout and variantget_brand_colorsColor palette in hex, rgb, or CSS custom propertieslist_categoriesAll categories with institution counts- 34+ institutions indexed: Covering the Government, Parliament, 12 ministries, agencies, cultural institutions, National Bank, universities, municipalities, and national symbols — with more added regularly via open contributions.
Results & Impact
IdentitateMD is now the go-to resource for designers, developers, and civic technologists working with Moldovan public institution branding. The NPM package is published and versioned, the MCP server is installable in one command, and every logo is available via CDN without any account or sign-up.
The project is fully open-source under MIT license — anyone can contribute new institutions, fix logos, or build on top of the registry.
See other projects
Empowering citizens to trace money via public data UX
Shrift transformed our initial concept into a robust civic tech platform that enables citizens to track public spending with clarity and confidence.
Market Gap to Revenue: First music education platform with complete customer journey
The website is better than we could imagine & the interaction with the team was at high level also.
One Registry for All: Moldova's Open-Source Visual Identity Platform
A single source of truth for SVG logos, color palettes, and brand guidelines of Moldovan public institutions — open-source and free for everyone.